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Modern and innovative, the all-new Ford EcoSport was designed to combine
best-in-class design, technology, quality and safety aimed at attracting a new
generation of consumers in different global markets.
Created as the latest One Ford global product, the EcoSport will be a key model
in expanding Ford's presence in major worldwide growth markets, including India,
Brazil and the ASEAN markets. It has been developed in South America at one of
Ford's eight global product development centres in conjunction with teams from
Asia, Europe and North America to meet the needs of markets across the globe.
"The all-new Ford EcoSport reflects our commitment to serve our customers with
the cars and trucks they truly want and value," said Alan Mulally, president and
CEO, Ford Motor Company. "Our engineering team used their years of EcoSport
experience to make every aspect of the next-generation EcoSport even stronger."
The all-new Ford EcoSport exemplifies the DNA of Ford global vehicles and its
versatility broadens the horizons of mobility and use. Its genuine SUV
confidence starts in the stability of the chassis, reinforced by the body's
robust build, high torsional stiffness and high levels of protection for its
occupants. Yet, its innovative design reduces the weight and ensures good fuel
efficiency.
Contemporary New EcoSport Shape
The all-new EcoSport's contemporary shape conveys confidence while combining
refinement and an adventurous spirit in an intelligent and modern package. It
sports key SUV cues such as the confident stance, command driving position and
signature spare wheel mounted on a swing-gate at the rear of the vehicle.
The EcoSport's hardy character and strong stance give it the appearance of a
larger vehicle, while retaining the agility and practicality of a compact car.
It features high ground clearance and integrated lower body cladding for
robustness.
The back of the vehicle is marked by a large rear window which wraps around to
the sides and oblique shaped taillights. This characteristic defines the
striking personality of the EcoSport family: a sporty and casual car, for
consumers who want to stand out and who want more from life, but in an
intelligent and sustainable way.
Ford EcoSport: Review (2/2)