(continued from above)
This subcompact member of the Prius Family will bring
Toyota's renowned Hybrid Synergy Drive technology to a new segment of buyers
when it joins the third-generation Prius Liftback hybrid vehicle, the versatile
new Prius v midsize hybrid vehicle and the Prius Plug-in Hybrid model, which
will also debut next spring. Positioned as an entry into the Prius Family
appealing to youthful shoppers seeking fuel efficiency, technology, and spirited
driving dynamics in the subcompact segment, the Prius c will offer:
* Expected class-leading fuel economy better than 50 mpg in the city, which is
the highest city mpg of any non-plug-in vehicle.
* Proven hybrid technology, with 14 years of heritage, available at a more
accessible price.
* A high degree of convenience features and premium in-car electronics, uncommon
in a five-door configuration, creating a less compromised compact-car experience
As with other Prius models, Prius c combines its revolutionary Hybrid Synergy
Drive with excellent aerodynamics to achieve outstanding fuel efficiency. The
new Prius c is unique in the Prius Family with a more youthful expression and a
sportier dynamic character that offers a more fun-to-drive experience. The
vehicle's five-door format and flexible packaging will adapt to a broad range of
owners' needs.
The Prius c offers an unexpected level of convenience, capability and technology
in a compact hybrid-electric at an attractive price. Bluetooth hands-free phone
connectivity, steering-wheel audio controls, and nine airbags will be among the
standard features on the 2012 Prius c.
In addition, owners will enjoy a new dimension of connectivity courtesy of the
available Toyota Entune multimedia system. Entune leverages the mobile
smartphone to provide a richer in-vehicle infotainment experience with fully
integrated access to navigation, entertainment, and information services. It
allows users to connect with popular apps such as Bing, OpenTable.com, and
movietickets.com. Entune also provides access to real-time information services,
such as live weather, traffic, fuel information (location and price), stocks,
and sports. The Prius c also offers voice recognition, music streaming, and
email/text to speech capabilities.
Toyota Entune brings one of the largest selections of music options available to
a vehicle, including iheartradio's 750+ stations and Pandora internet radio's
personalized music. In addition, the driver's personal songs from portable media
players and iPods (via USB or Bluetooth audio streaming), and more than 170
stations from SiriusXM satellite radio are also available.
Making premium technology available to compact-car shoppers, the Prius c offers
superior fuel economy in a stylish, user-friendly package.
