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Loaded with innovative technology, class-leading safety features and clever
functionality, the 2013 Dodge Dart sets a new standard in the compact car
segment by offering unmatched personalization, roominess, style, functionality
and fun-to-drive dynamics.
"The all-new Dodge Dart is a groundbreaking car that will surprise and delight
customers who want a no-compromise, fun-to-drive car that's a great value," said
Reid Bigland, President and Chief Executive Officer - Dodge Brand, Chrysler
Group LLC. "With 12 exterior colors, 14 interior color and trim options, three
powerful, fuel-efficient engines, three transmission choices, unsurpassed safety
features and world-class aerodynamics, the new Dodge Dart sets a new standard
for the compact car class."
The 2013 Dodge Dart will be available in five trim levels: SE, SXT, Rallye,
Limited and R/T. It will be built in the United States at Chrysler Group's
Belvidere Assembly Plant in Belvidere, Ill. Production of the 2013 Dodge Dart
will begin in the second quarter of 2012.
Performance-Inspired Exterior Design
The all-new 2013 Dodge Dart boasts a timeless, stylish and distinctive exterior
design. The car sports an athletic, sculpted, fluid and aesthetically agile
appearance. The exterior design of the Dart conveys a level of visual drama and
timeless surfaces that add excitement to the competitive compact sedan segment
in the United States.
"The Dodge Dart was a dream to design," said Joe Dehner, Head of Dodge Design -
Chrysler Group LLC. "The Alfa Romeo-based architecture allowed us to design an
exterior with great proportions that say 'fun-to-drive' when you look at it. Add
in the Charger-inspired 'racetrack' taillamps, a new, sleek crosshair grille and
piano black accents, and it all adds up to a performance-inspired design with
just the right amount of attitude."
The Fiat Group-based Compact U.S. Wide (CUS-wide) architecture's low, wide and
long dimensions ensured a stable "body-in, wheels-out" stance and coupe-like
silhouette. The CUS-wide platform allowed for accentuating the fender formations
and pushing the wheels as far out to the corners as possible, creating a very
stable look, which gave Dodge designers incredible opportunities for some very
dramatic sculpturing. Designers visually stretched the skin of the car over the
vehicle framework as if stretching nylon over a surface.
"When designing the all-new Dodge Dart, we were inspired by classic, beautifully
designed vehicles throughout time," Dehner added. "Each car was beautiful, based
on its surface work and presence alone; they didn't need unnecessary cladding,
jewelry or lines that confuse the eye."
Dodge Dart R/T: Review (2/2)
